AI incentive platform · Powered by PMPS™

Pick the behavior you want more of. Pay only when it happens.

The offer finds the right customer on your existing stack. The profit is proven against a holdout.

7.4× return on spend*Budget capped by youMeasured against a holdout
*Illustrative pilot figure. Your pilot is measured against a baseline or holdout.
evenskyn.com / checkout
IP
Collagen Boost SerumQty 1
$58.00
Your reward: $12 off your next orderFunds only if you come back within 30 days. No points, no signup.
Subtotal$58.00
Pay now
167CAME BACK
$18.5kNEW REVENUE

Who it's for

Built for the businesses customers come back to.

01

Beauty & skincare

$12 off your 2nd order
02

Fashion & apparel

$15 back over $120
03

Coffee & QSR

Free pastry with any drink
04

Restaurants

$10 off your return visit
05

Home & living

5% back on bigger baskets
06

Health & wellness

$20 per verified referral

Six outcomes

What do you want more of?

Pick one. The platform handles the rest.

Welcome — $10 offyour first order

Acquire

PAYS ON FIRST PURCHASE
Complete checkout$8 back if you finish today

Convert

PAYS ON COMPLETED CHECKOUT
$12 credit unlockedvalid 30 days

Return

PAYS ON SECOND VISIT
+45% basket$42 → $61

Expand

PAYS ON BIGGER BASKET
We miss you$15 back on your next order

Reactivate

PAYS ON RETURN PURCHASE
$10 eachfor both customers

Refer

PAYS ON VERIFIED REFERRAL

Every channel

The offer meets customers where they already are.

Aurora CoffeeText message · 9:41 AM

Good morning — your free pastry unlocks with any drink before Friday.

SMS & email

Through the tools you already send with
SLSage Linen Throw$89.00

$14 off your next order — funds when you check out today.

Checkout

Shopify & Stripe, no rebuild
Scan at the counter$5 off your next visit — claims in one tap

In store

QR at POS, receipts, and tables

The proof

A number finance will accept.

Incentives fund only when the behavior happens—then the result is compared to customers who got nothing.

  • CAPPEDYou set the spend limit. The platform enforces it.
  • COUNTEDEvery action is verified before anything settles.
  • COMPAREDIncremental gross profit, measured against a holdout.
Pilot · Second purchaseDAY 14 OF 14
SPEND$2,500of $2,500 cap
ACTIONS167verified
REVENUE$18.5kincremental
RETURN7.4×on spend

REPEAT-PURCHASE RATE · 30 DAYS

Holdout8.2%
Incentivized14.6%
Illustrative pilot. ±4 points at 95% confidence.

Opportunity calculator

Get your numbers in 3 minutes.

Estimate opportunity size, a suggested pilot budget, and the actions a measured campaign could create.

STEP 1 OF 3

Your business

Market precedents

Outcome-based promotions aren't new.

We make them programmable, measurable, and available without bespoke insurance or months of setup.

RETAIL · SPORTS

Free mattress if Michigan State wins

TrueSleep turned a future result into a customer promise—with risk priced before the campaign.

Read the source →
EVENTS · PREDICTION MARKETS

$3M conference hedge through Kalshi

NEXTPredict used a market-priced outcome to cap exposure around a major live event.

Read the source →

The infrastructure layer

Powered by PMPS™.

Programmable incentives need a market for outcomes underneath them. PMPS™ prices the exposure, routes capital, verifies settlement, and produces an auditable record.

Visit PMPS.ai →
DEFINE OUTCOMEPRICE EXPOSUREVERIFY EVENTSETTLE VALUE

Clear by design

Frequently asked

Is this a loyalty program?+

No. Customers do not collect points or join a program. Each offer funds only when a specific, verified business outcome happens.

How is spend controlled?+

You set hard budget, reward, eligibility, and frequency caps before launch. A campaign pauses automatically when a cap is reached.

How do you prove incrementality?+

A holdout or baseline is designed into the campaign. Results report incremental actions, revenue, gross profit, and confidence—not attributed clicks.

Does it replace my existing stack?+

No. IncentivPay works through the checkout, messaging, CRM, and point-of-sale tools you already use.

What does PMPS™ do?+

PMPS™ provides the decisioning and outcome-settlement rails that let offers be priced, funded, verified, and measured.

Start with one behavior and a capped budget.

Get an opportunity estimate now—or experience the customer journey yourself.